15 JANUARY 2025, KUALA LUMPUR – ASICS is proud to introduce the GEL-NIMBUS™ 27 shoe, the latest evolution of our flagship neutral cushioned running shoe, designed to enhance comfort and performance for runners. With increased cushioning and a new upper material, the GEL-NIMBUS™ 27 shoe provides enhanced comfort for long, calming runs.
An extra 2mm of enhanced FF BLAST™ PLUS ECO cushioning, made from approximately 24% bio-based content, has been added underfoot - contributing to the shoe’s comfort without increasing its weight. This additional cushioning in the midsole improves softness and takes the shoe’s comfort levels to new heights.
Also new is the Engineered Jacquard Mesh Upper, a lightweight and breathable mesh material that replaces the knit upper of the previous model, ensuring your feet stay cool and comfortable throughout your runs.
The GEL-NIMBUS™ 27 shoe proudly leverages ASICS’ signature rearfoot PureGEL™ technology, a material that is lighter and approximately 65% softer than conventional GEL™ technology, providing even softer landings. The HYBRID ASICSGRIP™ outsole, a strategic combination of ASICSGRIP™ and AHARPLUS™ rubber, delivers exceptional traction, softness, and durability, ensuring that every stride is comfortable.
Laura Bolgen, Senior Manager of Global Product Line at ASICS said, “With the introduction of the GEL-NIMBUS™ 27 shoe, we've made significant advancements in comfort. This super comfortable shoe is designed to calm the runner's body and mind with cloud-like cushioning that goes the distance. Runners will experience an unprecedented level of comfort. I firmly believe that the GEL-NIMBUS™ 27 shoe offers our most comfortable run yet.”
Price retailing from RM 729, the GEL-NIMBUS™ 27 will be available from 24th January 2025 at ASICS stores and ASICS.COM
To find out more about the GEL-NIMBUS™ 27 shoe and the latest technologies, please visit
Website: ASICS.COM
Facebook: ASICS
Instagram: @asicsmalaysia
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